Creative Destruction - Honest Conversations About Farming, Business, And Life

John Backes of Circle B Ranch joins me to talk about raising pastured hogs on 90 acres in Missouri. John didn't come from a farming background. He transitioned into farming in 2009 with his wife Marina after leaving a career in mechanical contracting. They set out to produce high quality food while focusing on the welfare and humane treatment of their hogs.Key Takeaways from this Episode:-Be steadfast with pricing. Stay away from brokers, sale barns, and commodity pricing.-Stresses the importance of educating and connecting with the customer base. That involves a lot of marketing your own product through tools like social media. -Pick a spouse that is a good compliment to your skills as a farm. It’s a team effort. -Stress affects meat quality. So try to minimize the animal’s stress. -Maintain good relationships with the hogs. Keep them calm because ultimately they are big and you want them working with you.Visit www.permaculturevoices.com/14 for show notes.