Hollywood 2.0

I chat with Maya Zuckerman, transmedia producer and co-founder of Transmedia SF. We reference these two articles: A Critical Shortfall: Who Rates the Transmedia? by David Bloom: http://www.thewrap.com/tv/blog-entry/critical-shortfall-who-rates-transmedia-15492 Transmedia Storytelling Is Bullshit… by Mikes JonesL http://www.mikejones.tv/journal/2011/4/4/transmedia-storytelling-is-bullshit.html