Victory Lane

Episode 78: Elijah Burke

Informações:

Synopsis

Elijah Burke graduated from college, went viral and got hired by his favorite childhood racing team, Chip Ganassi Racing, in a matter of weeks. Odds are you know his name or have seen his “NASCAR Style” graduation interview, but this week, Davey chats with his longtime friend (24:15) about what went into getting where he is today. From the planning of the 45 seconds that changed his life to it blowing up overnight (literally), Burke shares why he almost didn’t even post the video at all, the whirlwind that followed (including trips to Richmond, Charlotte and into Chip Ganassi’s motorhome) and eventually getting offered a job from CGR. Burke shares what his role as digital media strategist entails, how he gained an appreciation for selling sponsors, where his creativity comes from and more. Plus, he sheds some light on what it was like seeing his childhood hero Kyle Larson, the reason he fell in love with CGR, fall from grace within his own company this year, working closely with IndyCar legend Scott Dixon an