Speed Secrets Podcast

On this week’s episode of Speed Secrets Podcast, Brian Bohlander, racer and director of sports marketing for the company that owns PEAK Antifreeze, joins me to discuss what to do (and not do) to land a motorsport marketing partner/sponsor. Want to know the biggest mistake racers make? Tune in to find out! Brian’s Speed Secret: Reach out and ask people in the sport for opportunities. Check out Brian Bohlanderbelow: https://www.brianbohlander.com brianbohlanderracing.com Brian Bohlander is an industry veteran who has successfully led brand sponsorship activation programs within professional motorsports with drivers, teams, and major global series. He also has over three decades as a champion club racing driver, instructor, and grassroots team owner ranging from karting to club road racing. His on-track accomplishments include winning three Thunder Roadster Series championships and 35 series wins in the National Auto Sport Association (NASA). He’s won a WKA Manufactures Cup national event and most recently teame