Cmo Confessions

18: Leela Srinivasan of SurveyMonkey: The Real Value of Data, the Power of Personas and the Brand’s Path to the Enterprise

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Synopsis

SurveyMonkey is on a mission to help its customers understand their customers. But how does the celebrated survey service understand its customers? This week, Joe Hyland, CMO of ON24, sits down with Leela Srinivasan to discuss marketing, data and getting to know your customer.   It's another edition of CMO Confessions. Let’s chat. Twitter: @leelasrin LinkedIn: Leela Srinivasan Follow ON24 on Twitter: @ON24 Learn more about ON24: https://www.on24.com