Creatives Talk With Erik Umphery

This week I get to speak with Gentry Humphrey about his incredible career at one of the most iconic brands ever, Nike - Jordan Brand. He was there in the beginning and has spent over 25 years doing it different making some of the most significant impacts on culture. He dreamed of being in the NBA as a kid, but that dream was not big enough because the effect he has had and continues to have on the sport are far greater than anything he would have been able to do had he made the NBA.