Brand Perfect
Brands, tech and celebrities: perfect partners?
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:06:09
- More information
Informações:
Synopsis
Today's major tech launches abound with brand tie-ins and celebrity speakers. A good fit between technology brand and partner makes sense, but the strategy is not without its pitfalls. By David Nield, read by Gwendolyn Steele.