Lean Startup
Overcome Your Own Expertise | Margo Wright
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:11:58
- More information
Informações:
Synopsis
When you’re building a new product, your own domain expertise can–surprisingly–prevent you from recognizing your potential customers’ needs. Margo Wright, founder of Yenko, shares the customer-development approach she’s used to overcome the blinders of her expertise.