Moneyball Medicine

Harry's guest this week is the founder and CEO of a New Zealand firm, SaferMe, that had developed proximity-based smartphone apps for worker safety. When the coronavirus came along, their apps turned out to be a great way to help companies build their own "contact tables" to identify, test, and isolate SARS-CoV-2 carriers.In epidemiology, contact tracing is the art of determining who has crossed paths with an infected individual, so that those exposed can be alerted and can take appropriate action, such as self-isolating. Health agencies around the world are building public smartphone apps to assist with contact tracing, but they're being deployed at a national scale, whereas many businesses need more detailed information to protect their workers. Van Marrewijk says SaferMe had already built technology that creates a "virtual safety bubble" around each worker—issuing an alert, for example, if lightning is approaching or if they come too close to a hazard such as a mine shaft. "We already had this technology g