Strome Business Minute With Dr. Jeff Tanner

Elon Musk is celebrating the successful launch of his Space-X flight to the space station. But don’t worry, he isn’t neglecting Tesla. In fact, he had the astronauts ride to the rocket in a Model X, snow white to match their space suits. This isn’t the first Tesla Space-X convergence. He strapped a car to a rocket in twenty eighteen, complete with a mannequin driver. The trip was live streamed courtesy of NASA, to over 2 million viewers. Other brands have also enjoyed space rides. Toy Story’s Buzz Lightyear rode into space in two thousand eight, and Disney got more mileage out of it when the Smithsonian accepted the action figure into its permanent collection. Other brands include Coke, which flew into space on the Challenger while Omega is the official watch since Apollo 11. To learn more, visit odu.edu/business. This Strome Business Minute is presented by the Strome College of Business at Old Dominion University.