Eventing Podcast

Today on When Nicole Met, supported by Bedmax, we meet someone whose life has touched every corner of eventing. From growing up in a family steeped in eventing history to carving out her own path in advertising, creative production and now commentary and podcasting, Annie Bishop talks storytelling, sport, and why fresh voices matter. She also gives an inside look at the US Equestrian Open podcast, working alongside riders across dressage, jumping and eventing, and how the Open format is helping develop combinations and build fans in the lead-up to LA. Highlights Parents who rode at Olympic and World Championship level Advertising, production and crisis comms, and what eventing can learn Commentary, data and storytelling as gateways to the sport The rise of the US Equestrian Open and why the series matters Representation, female voices and growing US commentary talent Hopes for 2026 and building new fans for equestrian sport Guest Annie Bishop – Producer, commentator and host of the US Equestrian Open Podca