Addiction Unlimited Podcast

Why 5pm Feels Impossible (And What To Do About It) Let’s talk about the hardest part of early sobriety: that predictable window of time when the craving hits like a wave and you’re not sure you can ride it out. Maybe it’s 5pm on a Tuesday. Maybe it’s Friday night when everyone’s posting their wine glasses on Instagram. Maybe it’s standing in the parking lot at your kid’s soccer game watching all the other moms with their Stanley cups. In this episode, I’m breaking down what I call the witching hour—that specific time when staying sober feels almost impossible. But here’s the truth: it’s not about the drink. It never was. The drink was the solution you were using for something else—exhaustion, overwhelm, loneliness, anxiety, boredom. I’ll walk you through the four different types of witching hours, what you’re really craving during each one, and most importantly—what to actually DO about it. Because willpower alone won’t get you thr