A Few Things With Claire And Erica

Sesame Street’s Social Media and Talking Recovery with A.J. Daulerio

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Synopsis

Two content powerhouses we just can’t seem to get enough of these days: The Sesame Street crew on social media (looking at you, Count Von Count) and A.J. Daulerio in his newsletter The Small Bow and podcast Really Good Shares, both of which address recovery in really thoughtful, nuanced ways that speak to us as people who aren’t in recovery.   An Adweek story from 2010 about Sesame Street’s social-media presence when the strategy was run by Dan Lewis, the guy behind the Now I Know newsletter.   A few Sesame Street things you need to see: Count Von Count on Twitter, Big Bird x Oscar from 2018, Oscar the Grouch on #MetGala.   We’re such massive fans of A.J. Daulerio’s work—subscribe to The Small Bow! Listen to Really Good Shares!   “My Years in the Florida Shuffle of Drug Addiction” by Colton Wooten for The New Yorker.    The Really Good Shares ep with former Jezebel and Hairpin editor Emma Carmichael about a truly terrible year.   Our crossover moment: A.J.’s newsletter about Sesame Street.   Another pitch for