Disruptive Ceo Nation

Episode 244: Grabbing Life by the Vine with Marian Leitner-Waldman, Founder and CEO of Archer Roose Wines; Boston, MA, USA

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Synopsis

In this episode, we dive into the world of wine with Marian Leitner-Waldman, the founder and CEO of Archer Roose Wines. Join us as we explore the journey of building one of the fastest-growing and fun-loving wine companies in the U.S.  Self-proclaimed as a luxuriou-ish wine, canned to perfection, Archer Roose is female-founded and co-owned by Elizabeth Banks.  Marian provides insight into the evolving landscape of consumer preferences and behaviors and why we need this creative brand to bring joy to our lives from stadiums to movie theaters and from retail stores to having it shipped directly to your doorstep. Be a rebel and live by your own rules when it comes to your wine! -Redefining Wine Consumption: Archer Roose Wines is a brand focused on providing consumers with a better wine experience through innovative packaging and a commitment to quality, transparency, and sustainability. The brand's mission is to eliminate the internal conflict often associated with opening a full bottle of wine by offering sing