Lady-Land

Our next guest, Courtney Ray, began her career occupied in the fields of accounting and finance, tapping away on excel and powerpoint, until her honeymoon getaway in the US inspired a lightbulb moment in a completely unrelated industry - flowers! In fact, Courtney identified that the traditional business model of the flower industry was fundamentally flawed due to high store front costs and hard to forecast perishable inventory. So she immediately jumped into action and built a completely new model for a flower delivery business - one curated bunch of flowers, ordered online and delivered same day direct to your door. In hindsight it makes sense, Courtney grew up on a farm surrounded by gorgeous gardens and freshly cut blooms - so it seems plausible that she managed to take one of her passions and turn it into a profitable business....enjoy! Connect with usSign up to our non-spammy monthly newsletter: www.ladybrains.com.auFollow us on Instagram: @lady.brainsChat to us in the Facebook group: the lady-brains cl