Lady-Land

We spoke with Nicole Eckels, founder of Glasshouse, about how selling door-to-door taught her critical sales skills which she used to start and grow a multimillion-dollar brand. In 2006, with Glasshouse Fragrances, Nicole established the scented candle category in Australia and she’s continued to dominate it for the last 15 years. In this episode you’ll learn: How doing your research is critical to whether your sales pitch will get across the line Why feature dumping is the sure-fire way for your sales pitch to flop How being ready to walk away from a deal will boost your credibility in the long-term Tips to reframe the sales process so that you feel confident and excited to deliver your pitch Connect with usSign up to our non-spammy monthly newsletter: www.ladybrains.com.auFollow us on Instagram: @lady.brainsChat to us in the Facebook group: the lady-brains clubhouseHave a sweet business idea but unsure if it has potential?Sign up for the free 'Idea Validation Mini Course' at www.ladybrains.com.au/idea-m