Lady-Land

In this episode, we’re sharing the process of launching our first ever range of lady-brains merch (during a lockdown nonetheless). It’s been a journey! We discuss: Why it pays to generate FOMO and community engagement BEFORE launching a product Why we chose to use a ‘buy first, produce second’ model and prioritise sustainability in the process How we both kicked perfectionism to the curb and taught ourselves new skills despite huge challenges (hello, lockdowns) ~ Connect with us ~Shop the merch at www.ladybrains.com.au/shopSign up to our monthly newsletter at www.ladybrains.com.au Follow us on Instagram @lady.brainsChat to us in the Facebook group, the lady-brains clubhouseHave a sweet business idea but unsure if it has potential? Sign up for the free 'Idea Validation Mini Course' here. Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.