Lady-Land

This episode was produced in partnership with Vitable.How do you build a fully personalised business, to scale?   Larah Loutati is the founder of Vitable, Australia's first personalised vitamin and supplements subscription service.  Vitable works like this; consumers jump onto the website and take a quiz, and from your unique answers, an AI-powered algorithm recommends a unique vitamin and supplements pack for you out of 1.2 million possible combinations. These daily, personalised vitamin packs are then delivered straight to your door each month in plastic-free, home compostable sachets.  Since launching in 2019, Vitable has delivered over half a million recommendations to consumers, grown to a team of over 20 people, and has expanded internationally into New Zealand, Singapore, Hong Kong, Malaysia and the Philippines. You’ll learn:  How she fell in love with subscription-based businesses during her time at meal delivery start-up Hello Fresh  Why Larah has remained committed to her decision to develop her own