Lady-Land

This episode was produced in partnership with Eugene. Zoe Milgrom is the co-founder of Eugene, a health tech start-up whose ambition is to make genetic testing available to everyone.  Zoe began her career as a genetic counsellor; she decoded complex information for patients about their genetic conditions, and provided emotional and psychosocial support for a genetic diagnosis. In 2017 while on mat leave, she started thinking about how there had to be a simpler and more affordable way to offer genetic tests to the broader community. It was at this exact moment the stars aligned and she met her co-founder Kunal, and after 6 months of co-founder dating, they set out to change the genetic testing landscape, providing an end-to-end online experience for patients.  You’ll learn:  Why it took Zoe and her co-founders almost two years to build their MVP  The challenges around scaling a health tech company where the margin of error is zero  How Eugene secured millions of dollars in venture funding to scale the business