Real Trends: Real Trending

Real's Tamir Poleg on lessons learned scaling rapidly

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Synopsis

Today's RealTrending features Tamir Poleg, CEO of The Real Brokerage. Poleg founded the brokerage in 2014 and went public in 2020. The firm is now up to 9,000 real estate agents and growing rapidly. According to Poleg, in January 2023, they added 1,000 agents. But, with rapid growth comes challenges scaling company culture and systems to meet the needs to agents. Poleg discusses his lessons learned, how he had to rebuild his technology platform in eight months and where he sees the most opportunity for brokers to gain market share in today's climate.Related to this episode: The Real Brokerage Connect with Tamir on LinkedIn Enjoy the episode!RealTrends Brokerage Rankings submissions are now open! Submit before March 3rd to have your firm featured in the industry's trusted rankings program.  https://www.realtrends.com/real-trends-500/ Gathering of Eagles will bring together the nation's top residential real estate CEOs, Presidents, and C-Level leadership teams to grow, network, and set the pace for what's ne