Conscious Chatter With Kestrel Jenkins

Winona Quigley of Green Matters Natural Dye Company on reimagining what *scale* means for natural dyeing & how accessibility and limits also play into the idea of *growth*

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Synopsis

In episode 301, Kestrel welcomes Winona Quigley, the founder and CEO of Green Matters Natural Dye Company, to the show. Based in Lancaster County PA, Green Matters is dedicated to bringing pollution-free color to the textile industry by using all-natural dye ingredients. “I think that what brands are going to have to embrace about working with more sustainable fibers and textile-making practices, is the fact that we are working with plants. Not just for the dyes, but for some of those fiber crops — they are plants. And it’s like winemaking, in that we need to think about production not as how do we make something identical a hundred thousand times, but how do we build production systems that not only account for, but embrace the organic nature of working with plants.” -Winona Something that has become a knee jerk response – whenever someone starts a business endeavor within the sustainability space – is to ask about how SCALABLE that venture is.  It’s a question that I found myself asking on a regular basis e