Marketing Week
Marketing Week Meets The CX50: Rachel Kerrone, Starling Bank
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:34:44
- More information
Informações:
Synopsis
The challenger bank's director of brand and marketing tells Marketing Week how important customer experience was when building the brand from scratch, and why doing right by customers is a competitive advantage when times are tough.
