Baily Hancock Presents: Stop, Collaborate & Listen

Natasha Case, CEO & Co-Founder of COOLHAUS Ice Cream joins Baily to talk about: - Launching a company with her partner, Freya Estreller at the same time as starting their relationship (without killing each other or breaking up) - Partnering with big brands on paid marketing activations to bring awareness (and revenue) to their business - Knowing what value you bring to a collaboration and being okay walking away from an opportunity if it isn't a good fit Visit http://bailyhancock.com/scl/19 for the complete show notes

Nicola Nice, CEO & Founder of Pomp & Whimsy joins Baily to talk about: - Partnering with people who brought various skill sets to the table to create Pomp & Whimsy - Leveraging the power of event collaborations to get their product in front of consumers in a highly-regulated industry - Joining forces with other women spirits makers to amplify one another’s voices with the Women’s Cocktail Collective Visit http://bailyhancock.com/scl/18 for the complete show notes

Tata Tickaradze, Owner & Founder of Barter + Be joins Baily to talk about: - Building Barter + Be entirely through bartering her own skills, connections, and referrals - Connecting IRL (in real life) and why it’s still important in this digital world - Getting past the fear and insecurity to approach a potential partner and ask for what you want and need in a collaboration Visit http://bailyhancock.com/scl/17 for the complete show notes

Jessy Klein Fofana, Founder & CEO of LaRue PR joined Baily to talk about: - How PR has changed over the last decade and what's working for companies now - Why it's important to share your "Pet Pig" story to allow people to connect with the person behind the brand - The best time to pitch story ideas to press to gain visibility Visit http://bailyhancock.com/scl/16 for the complete show notes

Sonja Rasula, Founder & CEO of Unique Markets & The Unique Space joins Baily to talk about: - Leveraging her whole community and calling in favors to pull off the first Unique Market in 2008 - Launching and then letting go of CAMP, her cellphone-free creative conference which Baily credits with starting her teaching/speaking/consulting career - What’s next for the Unique Market empire and how she hopes it’s going to bring makers and consumers together across the country and inspire the next generation of entrepreneurs Visit http://bailyhancock.com/scl/15 for the complete show notes

Valorie Darling, Owner of Valorie Darling Photography joins Baily to talk about: - Knowing when to say yes or no to creative collaboration opportunities - Encouraging everyone’s unique talents and ideas to organically come through on a branded partner shoot - Learning how to ask for what you want and need in business and collaborations Visit http://bailyhancock.com/scl/14 for the complete show notes

Emilie Aries, Founder & CEO of Bossed Up joins Baily to talk about: - Leveraging her network to launch Bossed Up - Asking her mentors to share their knowledge and expertise as Bossed Up Board Members - Creating and empowering a community of experts within the Bossed Up Trainer Team Visit http://bailyhancock.com/scl/13 for the complete show notes

On this live bonus episode, Melanie Klein and Marc Cordon, Co-Founders of The Joy Revolution join Baily to talk about: - The serendipitously collaborative way they came together as co-founders - How the Joy Revolution creates space for people to use joy as a leadership tool for positive social change or a thriving business - Teaching people how to combine their professional knowledge and life experiences in a collaborative way with others to make sustainable social change together Visit https://bailyhancock.com/scl/bonus for the complete show notes

Chelsea Moore, Co-Founder & CEO at BOXFOX joins Baily to talk about: - Going from college besties to co-founders with Sabena and Jenni - Identifying which brands will make for great product partners - Leveraging collaboration internally across every department to communicate, ideate, and grow the company Visit http://bailyhancock.com/scl/12 for the complete show notes

Kaelin Burns, Director of Product, Rights Management joins Baily to talk about: - Getting buy-in from her whole team (or “Product Squad” as she calls them) to join forces and create solutions to problems - Working across multiple departments by leveraging collaboration - How she manages various projects and people without coming across as bossy Visit http://bailyhancock.com/scl/11 for the complete show notes

On this episode, your podcast host, Baily Hancock shares four ways to make it easy for your potential partners to stalk you online: 1. Up your LinkedIn game 2. Curate your online persona 3. Have a killer email signature 4. Create a one-stop-shop for all things “you” Visit http://bailyhancock.com/scl/10 for the show notes!

Visit http://bailyhancock.com/scl/9 for the complete show notes Erin Lenhardt & Sally Rogers, Co-Founders of Parsnip join Baily to talk about: - Why they decided to combine forces and launch Parsnip, a digital platform that enables “brand dating” as Co-Founders after meeting at a networking event - How to identify whether a brand will make a great partner before you reach out - The best way to present yourself as a potential partner to a brand you want to collaborate with

Topics we covered on this episode: - Wrangling multiple vendors to pull off a successful event or collaboration - How to leverage Instagram and Facebook for easy cross-promotion with collaborators - The importance of transparency and setting clear expectations with partners from the get-go Head to https://bailyhancock.com/scl/8 for the rest of the show notes and to learn how to connect with Jessica!

Samantha Parker and Kathy Rasmussen, Co-Founders of Badassery Magazine join Baily to talk about: Test driving their relationship before becoming co-founders, how they decide which collaborations to say yes or no to, and the correct way to pitch yourself to a publishing platform or podcast. Visit www.bailyhancock.com/scl/7 for the complete show notes

Emily Merrell, Founder of Six Degrees Society joins Baily to talk about how to make networking more enjoyable and less painful, the best ways to nurture the existing relationships with the people in your network, and what NOT to do when reaching out to a connection to ask for a warm intro Visit bailyhancock.com/scl/6 for the complete show notes

Erica Cerulo & Claire Mazur, Co-Founders of Of a Kind and Co-Authors of "Work Wife" join Baily to talk about what it’s like to start a business with a friend, how to know if you’re the right professional fit for one another, how to effectively communicate (and fight) with your co-founder and partners so nobody gets bitter or resentful, and the best way to pitch yourself when you’re early on in your business to brands and partners who are slightly out of your league. Visit bailyhancock.com/scl/5 for the complete show notes

On this Episode:Amanda Zuckerman, Co-Founder at Dormify joins Baily to talk about landing American Eagle Outfitters as a strategic partner and investor by leveraging their network to get an intro, how their college ambassador program, “Dormifam” grew from a referral program into the best customer engagement platform they never knew they needed, and the way they give back through their program, “Dormify Doing Good” by partnering with the Hope for Henry Foundation. Visit bailyhancock.com/scl/4 for the complete show notes

Marty McDonald, CEO of Boss Women Media joins Baily to talk about how she leveraged her network to launch the first Boss Women Brunch, why women of all ethnicities and backgrounds need to collaborate and amplify one another’s voices, and how she convinced the CEO of Sugarfina to sponsor the “Black Girl Magic” Tour across the U.S. Visit bailyhancock.com/scl/3 for the complete show notes

Iva Pawling, Co-Founder/CEO/Chief Fire Putter-Outter of Richer Poorer joins Baily to talk about how she and her Co-Founder, Tim Morse have maintained a successful partnership for nearly a decade (lots of communication and complementary skillsets), the big lessons learned from doing tons of product collaborations over the years (be clear about what you need for the partnership to be successful and make sure you know what your partner’s goals are too), and why they don’t buy into influencer marketing and instead focus on human collaboration (like the time they took five entrepreneurs to Hawaii for a “Workcation”.) Visit bailyhancock.com/scl/2 for the complete show notes

Welcome to the first episode of "Stop, Collaborate and Listen", a podcast that shows you how to collaborate IRL. Throughout this season, you'll hear from co-founders, solopreneurs, creatives, executives, community leaders, CEOs, podcasters, publishers, and everyone in between about how they leverage collaboration to grow their business, amplify their message, and engage with their communities. On this episode, you'll meet the host of the show, Collaboration Consultant and professional friend-maker Baily Hancock, and learn what you can expect from this season. Visit bailyhancock.com/scl/1 for the complete show notes