Synopsis
Welcome to Feat First! A webFEAT Complete video series where we dive, you guessed it, "feet first" into a variety of topics related to the digital marketing world.This content won't just be targeted towards SEO, social media managers and and content creators but it will also be targeted towards business owners, marketing managers and really anyone dealing with a website that's representative of their brand on a regular basis.We're really excited to start this journey and hope you'll join with us and we can all learn and get better at what we do and make our brands more visible online.
Episodes
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What Is Google Data Studio and Why You Should Use It
18/02/2021 Duration: 02minHere's 5 compelling reasons why you should be using Google Data Studio for your digital marketing reporting. Link to blog: https://bit.ly/2ZwJAEq --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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5 Essential Digital Marketing Investments for 2021
09/02/2021 Duration: 06minWe put together a list of the most beneficial digital marketing investments that are long term, sustainable, and will encourage growth for your business. Link to blog: https://bit.ly/370n3UH --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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SEO Checklist: Is SEO the right choice for your business?
02/02/2021 Duration: 03minAre you wondering if your website would benefit from an SEO strategy? The answer is likely yes, but we’ve created a list of questions to help you decide for yourself. Link to the blog: https://bit.ly/3olZgVh --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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Your Guide to the SEO Process
26/01/2021 Duration: 10minAre you curious about how a successful SEO campaign is conducted, monitored, and analyzed? Check out our specific SEO process and what you can expect from working with us! Blog link: https://bit.ly/2M9sSIj Free SEO Audit: https://bit.ly/2LXg2wN --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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How to Optimize Your Website for Voice Assisted Searches
19/01/2021 Duration: 08minIn our consumer-focused society, everyone is looking for a way to save time with whatever they’re doing, and that includes browsing the internet. Voice search is making it easier for people to quickly find answers to their questions, but is your website catering to the same need? Link to blog: https://bit.ly/3oiETJi --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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Adobe Flash End of Life and How to Navigate It
12/01/2021 Duration: 05minThe world has known about it for a few years and now, as of December 31st, 2020, users are no longer able to download Adobe Flash- it officially reached the EOL (end of life) date for the program. On January 12th, 2021 Adobe will block Flash content from running altogether. Here are the steps you need to take to navigate this change. Link to blog: https://bit.ly/3ndJCux --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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Setting Up Automated, Custom Google Analytics Reports
05/01/2021 Duration: 04minWe're discussing automated Google Analytics reports that we set up for our clients and how you can do the same. These automated, custom reports help us to stay up to date on campaign progress and identify areas where we can make adjustments. Link to blog: https://bit.ly/3hOy3Jc --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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5 Essentials for Creating the Perfect Landing Page
23/12/2020 Duration: 09minA landing page is a page on your website that is built intentionally to generate a specific result. It is often linked to some sort of digital marketing campaigns, such as a PPC ad, a social media ad, or an email marketing campaign. Check out this podcast for 5 essentials that every landing page should have. Link to blog post: https://bit.ly/37kRGEN --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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9 Tips for Creating Shareable Content
15/12/2020 Duration: 10minWhen more people share your content, whether it be a blog post, a social post, an email, or whatever, that increases the chances of driving more traffic to your website- which is always a good thing. Check out these 9 tips for creating shareable content to help guide your content creation! Link to blog post: https://bit.ly/34cJmF9 --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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Strategies to Grow Your Email Marketing Lists and Reach More People.
08/12/2020 Duration: 11minA good email list is cultivated through two factors: growth and nourishment. Most people want to grow their lists to reach as many people as possible, but it is equally important to also nourish the current list of subscribers to ensure the utmost satisfaction from your past, current, and future clients. Check out these strategies we put together on how to grow your email marketing lists to reach more people and to nurture the list you already have. LINK to blog post: https://bit.ly/3lsqtE4 --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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Visual Hierarchy: The Key to Any Successful Web Design
01/12/2020 Duration: 08minWhen first encountering a web page, it only takes a few milliseconds to develop a gut feeling as to whether or not a user wants to remain on the site. Visual hierarchy refers to the arrangement, size, color and contrast of visual elements. It determines their relative prominence and the order in which they are seen by the human eye. Join us to dive into the theory behind visual hierarchy and how to utilize it on your website. LINK to blog post: https://bit.ly/39yXcp8 --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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What is Email Blacklisting and How to Avoid It
23/11/2020 Duration: 06minBeing on a blacklist means that either your IP or email domain has been identified as one that typically sends spam emails. The purpose of blacklisting is to keep emails from being sent to people who did not agree to receive them. Check out these tips we've put together on how to avoid having your domain placed on an email blacklist. LINK To Blog Post: https://bit.ly/3kXyyk6 --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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How to Be Successful on Instagram – 10 Strategies for Instagram Success
17/11/2020 Duration: 23minInstagram is an…. Enigma to say the very least. With an incredibly intelligent algorithm that is constantly changing, learning, and adapting, many (including us) find it hard to stay on top of the method to its madness. We've outlined 10 tips to help you achieve success on Instagram. LINK to blog post: https://bit.ly/2UAq3R7 --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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ADA Compliance for Social Media Part 6
10/11/2020 Duration: 03minIn the final installment of this series, I will be discussing how to ensure your LinkedIn is compliant with ADA guidelines. Learn how to add alt text to photos and captions to videos. Link to the blog post: https://bit.ly/34dIUpq --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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ADA Compliance for Social Media Part 5
03/11/2020 Duration: 04minAs promised, this episode discusses how to ensure that your Twitter feed is ADA compliant. If you haven't already, please also check out the previous episode on compliance for YouTube, as you will use tools from that episode to help you on twitter. Link to YouTube Episode: bit.ly/2HnXC5q Link to Blog: https://bit.ly/3dqFVOx --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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ADA Compliance for Social Media Part 4
20/10/2020 Duration: 03minThis digital marketing podcast episode will discuss how to make your YouTube channel compliant with ADA guidelines. I'll detail how to add subtitles to your videos and also how to download those video files to use on various other channels. Link to Blog: https://bit.ly/3dqFVOx --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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ADA Compliance for Social Media Part 3
13/10/2020 Duration: 04minThis episode is the next in our series on Social Media ADA Compliance, where I will discuss how to make sure your Instagram page meets the necessary guidelines. I’m going to explain how to add alt text to photos, and how to add captions and subtitles to videos. Link to Blog: https://bit.ly/3dqFVOx --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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ADA Compliance for Social Media: Part 2
06/10/2020 Duration: 05minThis episode is the next in our series on Social Media ADA Compliance, where I will discuss how to make sure your Facebook page meets the necessary guidelines. I’m going to explain how to add alt text, captions and tags to videos, and how to update your company information. Link to the blog post: https://bit.ly/34dIUpq --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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ADA Compliance for Social Media: Part 1
29/09/2020 Duration: 06minThis episode is going to be kicking off a new series on Social Media ADA Compliance. We’ll give you the overview and general tips to maintaining ADA compliance on social media, and then in following episodes we will really dive into how to manage each channel so that they are all ADA compliant. Link to blog post: https://bit.ly/3kYVmjA --- Send in a voice message: https://anchor.fm/webfeat-complete/message
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Branding Your Business: Website Color Scheme Fundamentals
23/09/2020 Duration: 11minBrand loyalty has become an extreme factor in consumer behavior, which means that brands need to be memorable to be competitive. This directly correlates to a brand’s website and website colors. The color scheme of your website needs to be attention-grabbing enough to keep viewers interested, but also align appropriately with the brand image and personality. LINK to blog post: https://bit.ly/3hX2prh --- Send in a voice message: https://anchor.fm/webfeat-complete/message