Digital Marketing Masters Podcast

Marketing keeps changing and in 2020, soon be known as the "year of vision," there are some opportunities and a few things you need to watch out for. This fun holiday conversation will get you fired up for the new decade.

Carmen had the knowledge, the experience, and the passion to start her own professional walking shoe brand. We talk about Olympic Race Walking, coaching, shoe design, and how she turned her passion into a business.

Starting a podcast isn't as hard as you might think. We are chatting with podcaster Chris Morten about his consumer-facing game-geek podcast, the Indeed Podcast. We talk about how they got started and how you can get started podcasting without a huge investment in time or money.

Are you ready to get Mojo-vated? Social Selling Coach, Joe Apfelbaum, is going to help turn you go from Order Taker to Rainmaker. Joe is a LinkedIn power-user, teaching us what to do and not do when it comes to selling online and how entrepreneurs and companies are shooting themselves in the foot with bad cold outreach.

Paige joins us to help stop the carnage we see on social media and websites when it comes to design mistakes you could avoid and keep your brand looking sharp!

Over 30 million Americans are living with diabetes, 84 million people are living with prediabetes and 90% don’t even know it, and every 21 seconds someone in the U.S. is diagnosed with diabetes. We talk with Scott Friessen of the American Diabetes Association and follow his journey to becoming a diabetes education advocate and how corporate events can improve company morale, image, and health.

When Google+ started, one person led the charge to get people building their businesses live, and that person was Yifat Cohen. This was a tough lesson not to build a brand on rented property. But where do you build a brand now so you don't have that problem? And, in a rare event in podcasting, we talk about how to start growing your business online when you don't have a following. This is a powerful episode about how to take charge of your brand and how to make the shift from rented land to your own online property.

Need a lift today? Gunnar once said, "Life is short. Stop dying on hills that were never worth dying on." Learn about how finding your identity and purpose can change everything in your life and your business.

There are a lot of ways we can limit our potential. From not charging enough for our services to undervaluing ourselves, there is a lot of self-sabotage. Many times these problems can be subconscious or need a shift in mindset. Nathan Cook helps us unpack the things that are holding back many business professionals.

Black Friday and Cyber Monday are coming in the USA and there are similar sale days in other countries, such as Boxing Day sales in Canada. We discuss ideas and tactics that small businesses and online businesses can do more to combat big businesses spending a furtune on ads.

There are more than enough articles about what successful entrepreneurs and business leaders do. But what about the habits of people who are stuck and never seem to be able to get out of the rut they are in? This Halloween we discuss the scary side of growing as a person... people who aren't and why.

Jeremy and Matt chat about some next-level SEO tactics to crush the local rankings for your business. Most SEO companies aren't even using these tactics yet, so you can break away from the pack in the map-pack.

Join us with Brandon Svoboda from A Plus Bail Bonds in Washington State, talking about the world of getting people out of jail. We talk about artificial intelligence use in the world of bail bonds and the court system and what to do when your industry gets banned from advertising on google.

Being a business owner means you wear a lot of hats. If you want to save time and work on your business, you need systems. Join us as we talk with Amanda Marcott about how to get started putting together a proper system and some of the tools she uses.

Do you understand the real estate cycles? There's no "set-it and forget-it" in investment real estate, with problems such as changes in legislation, tenant issues, maintenance, etc., so how do you determine what type of investment property is right for you and your needs? Ben Ficker and Dan Hayes talk with us about building wealth and financial freedom with investment real estate. There's a lot more involved than most people think. Do you understand the total economic benefit that comes with investment properties? Do you understand the challenges? The answers will surprise you.

The investment real estate market has never been hotter, but increasing legislation like rent control and tenant landlord law is making it more complex all the time. How can you manage risk but still get the rewards? In part 1 of our two part series on investment real estate and legislation, we talk with property management company owner, Dan Hayes.

Join Matt, Jeremy, and special guest Morgan Roe who manages Bach to Rock Music School in Hillsboro, Oregon, where we record this podcast. We talk about a new approach to teaching music and marketing through demonstrative events.

LinkedIn has a pulse again and is turning into a huge source for driving new business. Elizabeth Borelli joins us to talk about promoting your service offering on LinkedIn by optimizing your profile and then using referral networking strategies to connect with decision-makers and prospective clients.

This episode is way better than "just fine." Find out how to take your business out of the friend-zone and into a full-blown love affair with your customers. Stop leaving people with the feeling that their experience with your brand was "fine" and get them raving.

Most business owners understand boosting posts on Facebook but how far down the rabbit hole can you go with Facebook Ad Manager?