Synopsis
Practical tips to make your business a success. From cyber risk to self-managed super funds, SME Experts covers the topics you need to understand in order to take your business to the next level. Following the success of Mark Bouris popular podcast series The Mentor, this series is a must listen for any small to medium business owner.SME Experts is supported by a complete set of additional templates and checklists available at Mentored.com.au in our resources area.Host Craig West is a strategic accountant with over 20 years experience advising business owners. As Managing Director of Succession Plus and CEO of Mentored, he is passionate about helping business owners achieve the success they deserve. Craig has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies.
Episodes
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Sealing the deal
25/02/2019 Duration: 19minNail your sales technique. Host and CEO of Mentored, Craig West, speaks to author of Unlock the Game, Ari Galper, to find out how to overcome rejection and shift your sales mindset. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Streamlining your business
18/02/2019 Duration: 23minMarketing to bottom line. Host and CEO of Mentored, Craig West, speaks with Kelly Berger from Business Simplicity about the importance of putting systems in place so that you can concentrate on making more money, improving staff workflow and - when the time comes - selling your business effectively. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Consumer loyalty
11/02/2019 Duration: 19minGet "sticky" with your customers. Derek Baines from Qantas Business Rewards explains how to earn the trust of your customers, the importance of repeat traffic and how you can utilise the loyalty programs of other businesses, to save your small to medium business money. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Managing your money
04/02/2019 Duration: 28minCashflow is key when it comes to small business. Sarah Stein from Miss Efficiency explains how to avoid a cashflow hole, what to do if you find yourself in one and the most headache-free ways to juggle your bills, invoices, payroll and tax payments. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Top online retail mistakes
28/01/2019 Duration: 22minExpand your market. Host and CEO of Mentored, Craig West, speaks to online retail expert Jen McCloy about the top mistakes SMEs make when venturing online and how create a seamless consumer experience, in the age of the internet. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Family wealth management
20/12/2018 Duration: 20minPay yourself first. Host and CEO of Mentored, Craig West, speaks to Michael Bova from Family Wealth Advisory about the importance of building, growing and protecting your own wealth, whilst continuing to drive the success of your small to medium business. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Research and development
20/12/2018 Duration: 18minCan you better your business? Host and CEO of Mentored, Craig West, chats to Danielle Neale from the University of New South Wales about how SMEs can best utilise government, industry and university funding in order to bring new processes, products and services to market. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Human resources legislation
20/12/2018 Duration: 25minYour employees are your biggest asset. Host and CEO of Mentored, Craig West, speaks to Natasha Hawker from Employee Matters about what you need to know in order to make sure you, your business and your people are covered when it comes to HR legislation in Australia. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Motivating employees
20/12/2018 Duration: 23minHow to keep your best people happy. Host and CEO of Mentored, Craig West, sits down with Clare Long from Norgay HR Consulting to discuss the top tools and techniques that can help you to manage your employees and maximise their performance. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Digital marketing
20/12/2018 Duration: 26minIs traditional marketing dead? Host and CEO of Mentored, Craig West, speaks with Chris Nelson from digital agency Juicebox about how to best market your business online and why you need to get clear about what success looks like before you make an investment. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Business Broking
20/12/2018 Duration: 22minA better way to buy and sell your business. Host and CEO of Mentored, Craig West, chats with Managing Director of Business Sales at Mentored, Matt Holland, about the key things small to medium business owners get wrong when selling their business. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info checkout The Mentor podcast.
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Asset protection
04/11/2018 Duration: 18minControl everything but own nothing. Host Craig West, speaks to CEO of HYD Advisory, Mark Pinhorn, about why it's essential you put the right structures in place to protect your small to medium business and the wealth you’ve spent years, blood, sweat and tears creating - even if the unexpected occurs. In this series, Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Cyber risk
04/11/2018 Duration: 28minHow to protect your data. Host Craig West, speaks to Brad Crismale from Matrium Technologies about why your SME is at risk of a cyber-attack, which systems you can put in place protect your data and how to manage an online breach if it happens. In this series, Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Estate planning
04/11/2018 Duration: 21minGet the right advice and peace of mind. Host Craig West speaks to Tanya Herbertson from Snedden Hall & Gallop Lawyers about how you can set up a will, power of attorney and other legal framework for your SME, and avoid problems and heartache for loved ones down the track. In this series, Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Legal framework
04/11/2018 Duration: 21minProtect your business from the unexpected. Host and CEO of Mentored, Craig West chats with Emily Shoemark from Snedden Hall & Gallop Lawyers about why you need to put the proper legal agreements, documents and processes in place to guide the growth of your SME and protect your assets in the case of unforeseen events. In this series, Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Self-managed super funds
04/11/2018 Duration: 29minNot as complicated as you think. Host and CEO of Mentored, Craig West, sits down with Grant Abbott from I Love SMSF about why you should be setting up your own self-managed super fund as soon as you start your SME and the strategies that you can employ to take advantage of this government legislation. In this series, Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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Valuation
04/11/2018 Duration: 24minWhat is your business worth? Host and CEO of Mentored, Craig West, speaks to consultant Sam Walters about the best way to value your business and why SMEs should be using valuation not only as a management tool but in order to plan for succession. In this series Mark Bouris, host of The Mentor, provides full access to his amazing team of mentors. For even more info, check out The Mentor podcast.
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SME Experts - Trailer
29/10/2018 Duration: 45sPractical tips to make your business a success. From cyber risk to self-managed super funds, SME Experts covers the topics you need to understand in order to take your business to the next level. Following the success of Mark Bouris’ popular podcast series The Mentor, this series is a must listen for any small to medium business owner. SME Experts is supported by a complete set of additional templates and checklists available at Mentored.com.au in our resources area.