Gen X Amplified With Adrion Porter. The Personal Branding And Leadership Podcast For Gen X.

On this episode of Gen X Amplified, I chat with Walter T. Geer III, digital advertising executive, multi-patent holder, biometric lab creator, and currently the SVP, Group Creative director at TBWA/WorldHealth. Walter joins us on Gen X Amplified to discuss his viral LinkedIn post (Yeah yeah…40 under 40 and 30 under 30. I’m not impressed…), diversity and inclusion, and why we should all focus on eliminating ageism in the workplace. Walter T. Geer III serves as the SVP, Group Creative director at TBWA/WorldHealth – which is a leading healthcare agency collective. A veteran of the digital advertising space, Walter holds a total of six U.S Patents for digital ad formats, and has developed ad products and implemented creative strategies for a variety of publishers and leading technology and media companies including Google, Viacom, NYTimes and MySpace. Throughout his twenty-year career, Walter has architected market-first usability labs, applying biometric research to the development of creative executions and min

On this episode of Gen X Amplified, I am joined by Lindsey Pollak, New York Times bestselling author, keynote speaker, and one of the world's leading experts on Millennials and the multigenerational workplace. Lindsey is here to actually discuss her latest book, The Remix: How to Lead and Succeed in the Multigenerational Workplace.  We are have a very detailed and fun conversation around generations in general, Gen Xers in politics, old movies, and just how awesome it is to be Gen X! Lindsey Pollak is a leading expert on the Millennial generation and today’s multigenerational workplace. Often called a “translator,” she advises both young professionals looking to succeed in today’s work environment and the organizations that want to recruit, retain and engage them. Lindsey's latest book, The Remix: How to Lead and Succeed in the Multigenerational Workplace, is much needed guide for today's workforce. In it, Lindsey combines the most recent data with own original research, as well as detailed cased studies from

On this episode of Gen X Amplified, Ken Coleman, career expert, Ramsey Personality, and nationally syndicated radio host of The Ken Coleman Show joins us on Gen X Amplified to discuss his latest book, The Proximity Principle: The Proven Strategy That Will Lead To The Career You Love. During our conversation, Ken talks about his journey of pursuing his passion for communication and how he decided to write his latest book to help other get unstuck and their career. Ken unpacks some key nuggets from The Proximity Principle, and also provides insights on how Gen-Xers can get out of our own way, so we can achieve the professionals goals we truly desire. Ken Coleman is a career expert, #1 national best-selling author, and nationally syndicated radio host of The Ken Coleman Show. Ken is also the host of the Entreleadership Podcast, which is a top-rated podcast founded by the only and only Dave Ramsey.  Pulling from his own personal struggles, missed opportunities and career successes, Ken helps people discover what

On this episode of Gen X Amplified, we’re excited to have tech marketing expert and proud Gen Xer, Katrina Wong, who is the VP of Marketing for Hired (hired.com). During our conversation, Katrina discusses her professional journey in the Silicon Valley tech world, leading up to her current role as Hired’s head of marketing. Katrina also gives us some key insights about how to navigate today’s multigenerational and digital workplace as a Gen X leader. Which includes… why we all should lead by “influence” and not just by position, especially as Gen Xers. Katrina Wong is true marketing expert with 15+ years in a variety of customer facing roles including marketing, go-to-market and revenue growth for both B2B and B2C SaaS / Enterprise software companies. Katrina is currently the VP of Marketing at Hired (hired.com), which is a career marketplace that matches tech talent with the world’s most innovative companies. Hired combines intelligent job matching with unbiased career counseling to help people find a job th

For this value-packed episode of Gen X Amplified, Adrion is joined by Chris Hogan, #1 national best-selling author, dynamic speaker, and financial expert with Ramsey Solutions. During this interview, Chris unpacks his latest book, Everyday Millionaires: How Ordinary People Built Extraordinary Wealth – and How You Can Too. And why having a strong belief, knowledge, and plan of action can help anyone be on the path to reach their financial goals. Chris Hogan is a national best-selling author, podcaster, and dynamic speaker in the areas of personal finance, retirement and leadership. A former all-American football player, he is now serving… for over 10 years…..as a trusted financial coach and Expert, working side-by-side with one-of the most world renowned leaders on money and business, Dave Ramsey. As an author, his first book, Retire Inspired, has helped thousands of people learn how to change their current money situation and make wise investing decisions. Chris’s latest book, Everyday Millionaires: How Ordin

For this exciting episode of Gen X Amplified, Adrion is joined by the one and only, Mario Armstrong, who is 2X Emmy Award winner, entrepreneur, podcaster, and the creator and host and the Never Settle Show. During this value-packed conversation, Mario takes us along his journey from launching his career, elevating his entrepreneurial ventures alongside his wife, and also launching the first ever Facebook Watch show that has won an Emmy Award. We also discuss chat about the challenges of entrepreneurship and the recommended solutions needed to make our dreams become a reality. Mario Armstrong is a two time Emmy Award–winning talk show host, Digital Lifestyle Expert®, and a regular contributor on NBC’s TODAY show, CNN, Dr. Oz, Steve Harvey, and Rachael Ray. Mario is also the host of the Emmy winning Never Settle Show, the world’s first crowd-produced, live-streamed talk show with live participation from the in-studio & online audience. Mario focuses on positivity, motivation, and tactical advice to inspire

On this awesome episode of Gen X Amplified, Adrion is joined by Chip Conley, bestselling author, hospitality entrepreneur, and strategic advisor to Airbnb. During this great interview, Chip unpacks his latest book, Wisdom@Work: The Making of a Modern Elder. Part manifesto and part playbook, Wisdom@Work outlines and amplifies a much needed conversation not only about ageism in the workplace, but also a rallying cry for those in midlife to unlock the virtues of this stage in the curve of life. Adrion and Chip also discuss how Gen X is now in the prime sweet spot of midlife, and why that's a good thing! Especially being in the position to facilitate mutual beneficial relationships with younger generations, especially Millennials. Chip Conley is a bestselling author, hospitality entrepreneur, strategic advisor to Airbnb, and the Founder of the Modern Elder Academy. At the age of twenty-six, Chip founded Joie de Vivre Hospitality and turned it into the second largest boutique hotel brand in the world. After sellin

On this awesome episode of Gen X Amplified, Adrion has a great conversation with Tara Jaye Frank, leadership development expert, speaker, writer, and consultant. During this chat, Tara walks us through her journey from writing greeting cards as part of the Hallmark Inc. team, to her current role as a leader and entrepreneurship. We also discuss Tara's recent project of creating the #MoreThan movement, which purpose is to to facilitate deeper understanding between disconnected people. Tara Jaye Frank is a highly sought-after speaker, thought leader, consultant, and Leadership Development expert. As the president of TJF Career Modeling LLC, Tara helps leaders, groups, and companies define their vision and unleash human potential. Prior to unleashing her potential and taking the leap into entrepreneurship, Tara spent 21 years at Hallmark Cards, Inc., where she was the youngest person the company's history to be promoted into executive management, and also became Hallmark’s very first African-American female vice

For the last episode before our season break, we are bringing you this special (BEST OF) episode, with our featured guest Jay Papasan, the co-author of the groundbreaking #1 Wall Street Journal, New York Times, and USA Today bestselling book, The ONE Thing.   Are you struggling with multitasking and prioritizing your most important projects - especially when it seems there are so many things to get done? Well, this episode is for you. Jay Papasan, is the Vice President of publishing and Executive Editor at KellerINK, the publishing arm of Keller Williams Realty. He is best known for co-writing with his mentor, Gary Keller, a few best-selling books, including The Millionaire Real Estate Investor, which became a New York Times best-seller. But their most recent book, titled The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results, has been a nothing short of a “game-changer.” It is a New York Times best-seller and has also reached #1 on the Wall Street Journal business best-seller list. In the

On this latest episode, I share what I call somewhat of a "rallying call" for everyone in that’s currently in that mid-career, mid-life phase (basically Gen Xers), to start, right now, at this moment understanding that NOW is the perfect time to go for your dreams and create more impact on the world. Many of us at this stage of our career and life, feel squeezed, unsure of our future, dissatisfied with what we have accomplished...or "not accomplished", etc. This is a normal feeling. What motivated me to record this actual episode, where a few conversations I was having with colleagues and friends recently about this exact situation. But, I truly and strongly believe that we are now in the PERFECT TIME in our lives to now make more of an impact. Whether it’s on your job, in your business, to start a business, or just better impact the lives of those you love. Also in this episode, I talk about many Gen Xers and mid-career professionals that are doing game-changing things and making a significant impact. Key Ta

On this new episode of Gen X Amplified, we are welcoming back a familiar voice and friend to the show. Hall of Fame keynote speaker, business advisor, and best selling author…the one and only Jay Baer is joining Adrion once again on the podcast. For this his second visit to Gen X Amplified, Jay and Adrion discuss and unpack his latest book titled: – Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth, which he co-wrote with Daniel Lemin. Jay Baer is an award-winner speaker, consultant, strategist and whose mission is to help businesses clone their customers. He is also a 7th generation entrepreneur, who has founded five multi-million dollar companies. Jay is also the President of Convince & Convert, an advisory firm firm that works with the world’s most iconic brands such as The United Nations, 3M, and Hilton. A New York Times bestselling author, Jay has written six best-selling books, including: Youtility, and Hug Your Haters – which we discussed during his previous visit to Gen X

During this latest solo episode of Gen X Amplified, I am introducing a new "theme" that I’m starting called "What I've Learned...". And for this episode I will breakdown the 5 key lessons that I learned from my time working at one of the most iconic brands ever… HBO. I was employed at HBO from 2003-2008. And it was during that time (what many consider to be the "golden age' of HBO), I witnessed many of the inner workings of why HBO is such a successful brand. There are many virtues I believe that are responsible for the greatness of the HBO brand, yet I wanted to focus on five (5) specific areas that are applicable to many elements of brand development in today's competitive marketplace. So below are the 5 key lessons that I learned from working at HBO: Stay true to your brand DNA  - because brands matter Take big swings, be first, and/or disrupt the market Provide an exceptional and inviting employee experience (EX) Celebrate and deliver value to underserved markets Focus on your personal brand man

On this latest episode of Gen X Amplified, Adrion is once again joined by world-renowned author and communications coach Carmine Gallo. During this chat, Carmine and Adrion discuss his latest book, Five Stars: The Communication Secrets to Get from Good to Great -  and why it is important for leaders, especially Gen Xers to sharpen their skills of communication and persuasion for today's marketplace. Carmine Gallo is the bestselling author of Talk Like TED, The Storyteller's Secret, and The Presentation Secrets of Steve Jobs. He is an influential communication advisor for the world’s most admired brands that touch OUR lives actually every day, such as Google, Intel, Coca-Cola, Allstate, LinkedIn, and others to name a few. A very popular keynote speaker, Carmine teaches CEOs and leaders to deliver dynamic presentations and share inspiring stories that sell products, grow brands, and motivate change. Carmine has now released his latest book, Five Stars: The Communication Secrets to Get From Good to Great, in ord

On this latest episode of Gen X Amplified, this is another solo round. And I’m getting very tactical and actionable with empowering and educational content to help you level-up at work, in business and in life. During this episode, I am going to be introducing a framework I’ve created that outlines in detail what I consider to be the five (5) actionable tips that will help you develop a "Powerful" personal B.R.A.N.D.™, by using our 5-point framework.  It’s simply an acronym that actually spells out the word B.R.A.N.D.  Build. Refine. Amplify. Nurture. Dedicate.   Are you looking to accelerate your career? Are you wanting to grow as a leader? Or perhaps you are urging to take that leap into entrepreneurship? Well, as a professional in today’s competitive marketplace, I strongly believe that the most critical action you must take to excel as a leader, to gain more visibility, and to maximize your impact is to laser focus on developing your personal brand. Also, it’s important to understand that “everyone is a

On this special “best of” episode of Gen X Amplified, we are replaying our very first interview and episode for the podcast! Yes, this is how it all started – with our great conversation with Chris Brogan, New York Times Bestselling author, consultant, speaker, and digital marketing expert. Chris Brogan is president of Chris Brogan Media, offering business and marketing advisory help for mid to larger sized companies. He also helps small business owners through classes and webinars at Owner Media Group. Chris is a sought after keynote speaker and the New York Times bestselling author of nine books and counting. His next book is about how companies can extend trusted relationships using AI, blockchain, chatbots, IoT, and video. Chris has spoken for or consulted with the biggest brands you know, including Disney, Coke, Google, GM, Microsoft, Coldwell Banker, Titleist, Scotts, Humana Health, Cisco, Sony USA, and many more. He’s appeared on the Dr. Phil Show, interviewed Richard Branson for a cover story for Succ

On this latest, and very special episode of Gen X Amplified, Adrion is going SOLO. That’s right. This is a very personal solo episode of the podcast, where Adrion is going to unpack a little about his background and what his overall mission and vision is not only for the podcast, but his personal purpose. Adrion Porter is a brand strategist, advisor, speaker, mentor, and the founder and host of Gen X Amplified. And on this solo episode, he goes into detail on his personal story. Adrion talks about his professional experience working as a marketing executive at Citi, HBO, Turner/Cartoon Network, and iDisciple. Adrion also spends time unpacking his overall mission and purpose for Gen X Amplified, and why he is dedicated to empowering and helping Gen X leaders and mid-career professionals. Key Takeaways: Hear about the different professional experiences, especially work for big brands and media companies such as Citi, HBO, and Cartoon Network propelled Adrion to his current career Why the time is NOW for Gen Xe

On this latest episode of Gen X Amplified, Adrion is joined by Rodney Bullard, Vice President of Community Affairs at Chick-fil-A, Inc., and the Executive Director of the Chick-fil-A Foundation. During this conversation, Rodney provides us with his story of growing up in South Dekalb Atlanta, GA, and becoming influenced by many life changing events that propelled him to greatness within a number of sectors – including the armed forces, law, politics, and philanthropy. Rodney Bullard leads Chick-fil-A’s community engagement and philanthropic strategy as Vice President of Community Affairs and Executive Director of the Chick-fil-A Foundation. Before arriving to Chick-fil-A, Rodney served as an Assistant United States Attorney prosecuting complex criminal cases. For his service, the United States Attorney General presented him with the Department of Justice Director’s Award. Prior to this role, Rodney was selected as a White House Fellow, the nation’s most prestigious public service Fellowship. As a White House

On this latest episode of Gen X Amplified, Adrion is joined by Jeff Hilimire, CEO and Co-founder of Dragon Army, a mobile and innovation agency, and the Co-founder of 48in48. During this value-packed conversation, Jeff discusses his own extensive entrepreneurial journey from building websites in college, to co-founding and leading an award winning mobile agency. Jeff also provides some key insights on millennial leadership and also establishing a purpose for both your company and your personal brand. Jeff Hilimire is the Co-Founder and CEO of Dragon Army, a mobile and innovation company that helps clients navigate today’s connected landscape through the use of new innovations and technology. Prior to launching Dragon Army, he founded and sold two additional marketing agencies, Spunlogic and Engauge, within a 10-year span. Jeff is also the Co-Founder and Board Chair of a non-profit company called 48in48, where its mission is to build 48 nonprofit websites, within 48 hours in cities across the world. A graduate

On this great episode of Gen X Amplified, Adrion has a great conversation with Alicia (A.M.) Morgan, STEM/STEAM advocate, TEDx speaker, and social capital educator. During this interview, Alicia tells her compelling story from being a little girl that was empowered at a very young age to discover her unique gifts - to becoming a leader within both the corporate and non-profit sectors. We also discuss the importance of Gen X leaders encouraging positive and productive relationships across all generations.   Alicia Morgan is currently the Vice President of Education and Programs at the Frontiers of Flight Museum located in Dallas, TX, Where she is responsible for managing the development and execution of school and public programs through STEM outreach initiatives, aviation and spaceflight history exploration. Alicia, is also an honoree for the Women of Color in STEM Conference K-12 Promotion of Education Award. She is a graduate of Tuskegee University with a Bachelor of Science Degree in Aerospace Science Engi

On this latest episode of Gen X Amplified, Adrion is joined by entrepreneur, author, podcaster, and Facebook Watch host Carrie Kerpen. During this must-listen interview, Carrie takes us through her career leading up to becoming as a successful entrepreneur, and also provides some key insights from her manifesto for women in business, titled Work It: Secrets for Success from the Boldest Women in Business. Carrie Kerpen is the co-founder and CEO of Likeable Media, Kerpen transformed her company from a husband-and-wife start-up into an award-winning digital content studio. Frustrated with the traditional agency model, she invented a category that generates and distributes fast, custom content for large brands. Carrie's leadership has guided the Likeable team to new heights—landing global clients such as Century 21, StubHub, and Airbnb; achieving Crain’s "Best Place To Work in NYC" for four straight years; and being named a Top 50 Ad Agency & Top 50 Fastest-Growing Women-Owned Businesses by WPO and American E