Quick Cut

The ladies (Martha and Naomi) of Pali Swim are not shy when it comes to their business ethos: making good shit. The two, who have made splashes in SF and across the Pacific, know their strengths, weaknesses, and areas in which to improve when it comes to being newly found business owners. They're a duo that can't be beat. Along with the most pun worthy titles for all things "their brand," the two spoke to us candidly about their upbringings, how they first met, and how the concept of swim came out. Our biggest question: what are "Swimterns" and do they need to know how to swim? For the two, a coincidence of meeting at the same job and now running a must-have swimwear company was definitely not in the mind's eye for both. With one from Hawaii and the other from New York, meeting in San Francisco was the perfect backdrop for a modern swimwear brand. ------------------------------------------------------------------------------ bobcutmag.com, © Bob Cut Mag 2019 Produced and record by Anthony Rogers San Francisco